Review of Tobacco Control Services Published: 27 Nov 2014 New Zealand, tobacco use is the single largest cause of preventable death, and a major factor contributing to health inequality. Half of all long-term smokers die…
Reporting Suicide: A resource for the media Published: 22 Dec 2011 The resource is designed for quick access by busy journalists. It describes issues relating to suicide reporting, suggests areas that journalists should think carefully about, and…
Evaluation of New Zealand Science Media Centre Published: 01 Dec 2009 As part of MoRST’s strategy, ‘Engaging New Zealanders with science and technology’, the Ministry established the SMC to "improve the breadth and depth of media coverage…
Literature Review on Models and Efficacy of Illegal Drug Social Marketing Campaigns Published: 14 May 2008 The Ministry of Health has identified a social marketing campaign as one potential way to contribute to a reduction in the harm associated with the demand…
Testing tobacco control messages with a young adult audience Published: 01 Aug 2014 The Health Promotion Agency (HPA) commissioned TNS to investigate advertisements with tobacco denormalisation and health consequence themes as part of the formative research for its new…
Health of Māori language Published: 01 Jan 2009 These reports provides an overview of the health of the Māori language in 2006, and makes some comparisons with the health of the Māori language in…
Impact of Marketing, Advertising and Sponsorship on Gambling behaviour - Implementation 2007-2010 Published: 01 Jan 2011 The Ministry expects this piece of research to explore the following questions; What effect does marketing (including advertising, sponsorship or promotion) of gambling have on public views…
What Not to Swear: The Acceptability of Words in Broadcasting Published: 01 Jan 2009 Warning! These reports and this page contain language that some people will find offensive! This report documents the findings of a national survey carried out in November and…
Review of the Regulation of Alcohol Advertising Published: 18 May 2007 A summary of the results of the consultation process for the Review of the Regulation of Alcohol Advertising. In May 2006, the Government initiated a review of…
What Works in Social Marketing to Young People? (2010) Published: 01 Jul 2010 A systematic review of current evidence of youth-specific social marketing interventions that imporved outcomes for young people. This review describes successful social marketing campaigns that have…
